Hetal V.
27-06-2025
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Odoo vs Salesforce – Key Differences, Features & Pricing Compared

Odoo and Salesforce are both popular tools for managing customer relationships (CRM) and helping businesses grow. Hence, odoo vs salesforce is a common debate between business owners looking for an all-in-one solution to meet business needs.
Odoo is an open-source suite that combines CRM with ERP capabilities, making it ideal for businesses looking to manage everything from sales to inventory in a single system.

Salesforce, on the other hand, is a cloud-based CRM known for its advanced sales, customer service, and marketing automation tools, catering to medium and large enterprises focused on CRM.

In this blog, we’ll compare their features, pricing, pros, and cons to help you choose the best solution based on your business size, budget, and needs.

Odoo vs Salesforce: Quick Overview

Salesforce is a cloud-based CRM platform designed to manage customer interactions and various sales channels. It offers a free Developer Edition plan for users to explore its features. The platform helps businesses with lead and opportunity management, sales pipeline tracking, and accurate sales forecasting.

Odoo, on the other hand, is an open-source ERP solution that manages business processes including accounting, project, and inventory, all in one platform. Odoo is customizable and flexible and has a free plan but it only comes with one application.

Key Differences – Odoo vs Salesforce

Components	Odoo	Salesforce
CRM	Included	Industry-leading
ERP	Full suite (finance, inventory)	Needs third-party
Custom apps	Odoo Studio	Lightning platform
Marketing	Advanced (marketing cloud)	Basic to moderate
E-Commerce	Built-in	Via commerce cloud
Pricing	Affordable and modular	Premium, subscription-based
Best for	End-to-end operations	Sales & service optimization

Features Comparison : Odoo vs Salesforce

Features Category	Odoo	Salesforce
Platform type	Open-source, modular ERP	Proprietary, cloud-based CRM
Core focus	All-in-one business management (ERP + CRM)	CRM
Modularity	Highly modular	Modular via clouds
CRM	Strong basic CRM, integrated with odoo erp features	Advanced CRM with deep automation and analytics
ERP capabilities	Full ERP (inventory, manufacturing, accounting)	Lacks ERP, needs integration with external systems
Customization	Odoo Studio for no-code, full code access	Lightning platform, but less backend flexibility
Automation	Workflow automation in multiple modules	Strong sales/service automation & Einstein AI
UI	Unified, clean UI across all apps	Polished but separate UI per cloud
Marketing tools	Basic email/SMS campaigns	Advanced segmentation, journeys, & AI personalization
Reporting	Standard & custom reports in all modules	Between odoo crm vs salesforce crm, Salesforce offers deeper analytics with Tableau, Einstein AI
App marketplace	Odoo apps store (community-driven)	AppExchange (enterprise-level add-ons)
Mobile app	Basic but functional	Powerful, real-time CRM access
Integration	API, many native modules, open-source extensions	Strong third-party app ecosystem
Pricing	Flexible, per-app pricing & free community edition	Higher, per-user pricing based on cloud package

Odoo Pros and Cons

Pros of Odoo

Free community version and a SaaS subscription pricing for the enterprise version that lets you save on licensing fees.
Open-source nature enables complete customization.
Easily add modules as business expands.
Simple and intuitive UI.
Cloud-based and on-premise deployments.
Works well with many other tools and systems.
Delivers real-time data and insights to support quick and well-informed decision-making.
Automates tasks so employees can focus on more important work.
Cost-effective and scalable making it the best CRM software for small businesses.

Cons of Odoo

The mobile app offers fewer features compared to the desktop version.
Navigation and overall performance on the mobile app can be sluggish at times.
Doesn’t offer specialized solutions for certain industries like healthcare or education.
Does not provide 24/7 customer support due to a limited number of support servers.
May experience slow load times when handling large datasets or if overly customized.

When comparing Odoo’s pros and cons, the advantages are greater than the drawbacks.

Salesforce Pros and Cons

Pros of Salesforce

Includes all-in-one features for sales, customer service, and marketing.
Leverages AI and automation to make tasks easier and help you make smarter decisions.
Grows with your business and connects easily with other tools.
Customizable dashboards and analytics to track performance.
Cloud-based platform offers increased flexibility and scalability which salesforce crm alternatives don’t.
Easily access and manage client data to strengthen customer relationships and drive better decisions.
Leverage cross-functional insights and data to track key performance indicators and measure progress effectively.

Cons of Salesforce

Higher pricing with extra costs for add-ons and customer support.
No free plan available.
Steep learning curve for new users.
Complex setup and customization that requires knowledge of Salesforce’s proprietary languages.
Between odoo crm vs salesforce, Salesforce is more expensive than Odoo CRM.

However, when comparing the pros and cons of Salesforce, its advantages are greater than the disadvantages.

Which One Should You Choose?

Choose Odoo if:

Whether you’re a startup, small or medium-sized business, or a growing company.
You want to scale well as your team grows.
You want to onboard and manage smaller user groups.
You need ERP and CRM in one system.
You are budget-conscious.

Choose Salesforce if:

You are a medium to large business with a larger budget.
You are a medium to large enterprise.
You handle large sales/service teams with complex workflows.
You want a CRM with advanced automation, AI, and integrations.
Your business is customer-centric, focused on sales, marketing, and service.

Pricing Comparison: Odoo CRM vs Salesforce CRM

Pricing	Odoo	Salesforce
Plans	One App Free Standard: Tier 1 countries $31.10/user/month; Tier 2 countries $16.90/user/month; Tier 3 countries $9.10/user/month. Custom: Tier 1 countries $46.80/user/month; Tier 2 countries $25.50/user/month; Tier 3 countries $13.60/user/month Odoo-sh: $72.25/month (monthly plan); $693.60/year (yearly plan).	Essentials: $25/user/month Professional: $80/user/month Enterprise: $165/user/month Unlimited: $330/user/month
Implementation	Between $5,000 and $50,000, depending on company size, process complexity, and customization required.	Customization may cost $5,000 to $100,000, based on the complexity involved.
Support and maintenance	Small business: $1,000-$5000 Larger setups: $10,000+	$5,000 to $45,000 per project.

Final Thoughts

While Odoo is an open-source suite that combines CRM with ERP capabilities, Salesforce is a cloud-based CRM.
Odoo enables businesses to manage everything from sales to inventory in one system, making it a good fit for startups, SMEs, or growing businesses.

Salesforce, on the other hand, with its advanced sales, customer service, and marketing automation tools, is suitable for medium and large enterprises focused on CRM.

Still unsure which solution to choose? Consider trying demos or free versions before choosing the right CRM or ERP.

Contact an Odoo expert at Icon TechSoft if you need help making a decision. Our professionals will guide you throughout the process from choosing to implementation and providing post-implementation support.